Conversion rate optimization (CRO) / Performance enhancement
We are able to perform targeted analyses using various tools: heatmaps, A/B testing, surveys, development of specific landing pages, page speed analysis, etc.
This allows us to have a concrete, empirical approach to improvement according to the typical cycle: test, result analysis, tuning.
The analysis that Drop will perform on your site to optimise the CR* will provide a solid basis for the evolution of the UX (User Experience).
What is CR?
The CR (Conversion Rate) is a measure indicating the percentage of visitors to a website, landing page or online campaign who perform a certain action, such as buying a product, subscribing to a newsletter, downloading a file, etc.